Design Identity recently had the privilege to support a well-known sophisticated Australian Swimwear Brand. Come see what happens behind the scenes of creating new trends and watch our talented team from start to finish of the project. [su_image_carousel source="media: 22575,22576,22578,22618,22619" limit="18" slides_style="photo" controls_style="light" crop="5:4" columns="1" spacing="no"...

This week we got the opportunity to help a famous global Australian-owned menswear brand. With a new season just around the corner, the brand launched their new winter collection which was used for their online store. As seen in video footage, Design Identity supported the brand...

The fashion industry has been evolving for centuries - from the hippie phase to the punk phase to the denim phase, etc. Fashion is art and trends have been evolving in the fast-paced world full of technology and innovation. Consumerism has risen due to more...

There is no doubt that visual representations of a product will boost sales. That's why every eCommerce website you visit will provide you with hundreds of photos revealing their products in different colours and from different angles. But is simple photography as far a business...