About This Project

We captured the natural elements of this iconic Australian brand by using neutral colours that symbolised not only the raw materials used in the packaging but also the product itself. When designing the lighting for our shoot, we decided to create soft tones with our fixtures whilst ensuring they were bright enough to make the products stand out. The background was left as a pastel grey colour to create contrast between the products and the background whilst also creating a link with the nude colours used in the label.

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