All My Super

Category
Branding, Digital, Graphics, Portfolio
About This Project

To create a logo for a superannuation company, we took the principle of the continuous growth of super throughout a lifetime. Which naturally transcribed to a tree with the logo being brown and green. We choose to embrace the green of the logo and feature the canopy of a tree in bright green across the home page. Creating a feeling of calm which translates into a sense of security of the information presented.