Fashion Photography: Campaign BTS

Most recently, our team at Design Identity completed a campaign shoot with one of Sydney’s local fashion brands in the Rocks. Here are a few snippets of what we got up to.

Fashion photography is a whole other playing ground, involving creative direction, styling, and of course post-production.

The first step in our fashion photography services is to come up with a creative brief that will direct the whole shoot. The team here at Design Identity is experienced in art directing and styling photo shoots, so we know how important it is to have a clear vision from the start.

Once the creative brief is locked in, we move on to sourcing the perfect location and models to bring the vision to life. We’re lucky enough to have access to some of Sydney’s best studios and locations, as well as a network of amazing creatives.

After settling on the location, it’s time to set up the perfect shot. This is where our team of photographers, art directors, and stylists comes into play. We work together to make sure every detail is accounted for, from the lighting to the poses.

Our post-production team comes next. This is where we really bring the vision to life, through retouching, colour grading, and other final touches.

Last but not least, we deliver the final images to you. We always aim to exceed expectations and make sure you’re happy with the results before completing your job.

If you’re in need of a fashion photographer in Sydney, get in touch with us today!

We are Sydney’s experts who create high-quality content for advertisingonline model imagery, website design and development, graphic design and videography. For any enquiries, contact us on (02) 8339 0130 or email us at

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