The fashion industry has been evolving for centuries - from the hippie phase to the punk phase to the denim phase, etc. Fashion is art and trends have been evolving in the fast-paced world full of technology and innovation. Consumerism has risen due to more...

There is no doubt that visual representations of a product will boost sales. That's why every eCommerce website you visit will provide you with hundreds of photos revealing their products in different colours and from different angles. But is simple photography as far a business...

Inside Design Identity Photo Studio One picture can tell a thousand stories. Your brand is your story and it’s the most important story to tell. Design Identity is a creative studio revealing the 6 most important steps in a professional photo shoot to help you tell...

It's Finally Here! https://youtu.be/np5Wwl1J1c8 Now, this is something you don't want to miss. Showcasing the latest and greatest work of Design Identity. We are an Australian design agency that has been creating a digital-first marketing experience that drives business results. This showcase reveals the level of quality and...

Professional Videography created at Design Identity is how you will connect with your customers. Use motion to showcase your product and receive instant attention from the target market! HOW VIDEOGRAPHY WORKS At Design Identity, you will work with our extraordinary team who specialises in studio setup, location...

How do we put your product into motion? The answer is, Professional Videography! And we highly recommend it. Why? It’s a great way to showcase your product and its key features is through a professional video advertisement. Whether the video is used for a campaign or...

Backstage Pass We thought we'd let you in on an exclusive 'Behind the scene' video for a lookbook shoot. We'll be showing you a couple of techniques we frequently use in our videography works, and the effects it can have! Colour Correction In videography, colour correction is when...