The Transformation of Fastway Couriers   Rebranding a nationally recognized company is a precarious task to undertake with their customer's perception of their brand's identity at risk. However, when done correctly there are numerous benefits and opportunities that come with it. This could introduce a new flow...

A brand's website design inherently reflects its brand identity and plays a critical role in allowing companies to achieve a strong online presence. It is even considered an asset with the ability to drive business success and long-term viability. Therefore, developing an impressive user interface...

“If you’re in a business, you’re in the business of graphic design.” Graphic design is essentially communicating between your business and your audience. Therefore it is critical to make business designs that create a positive and lasting impression. The first graphic a consumer sees maybe a...

Inside Design Identity Photo Studio One picture can tell a thousand stories. Your brand is your story and it’s the most important story to tell. Design Identity is a creative studio revealing the 6 most important steps in a professional photo shoot to help you tell...

It's Finally Here! https://youtu.be/np5Wwl1J1c8 Now, this is something you don't want to miss. Showcasing the latest and greatest work of Design Identity. We are an Australian design agency that has been creating a digital-first marketing experience that drives business results. This showcase reveals the level of quality and...

A day of furniture photography in Alexandria Studio Here at Design Identity, we provide the best of both worlds! With quality photography services as well as a professional and enjoyable atmosphere. And when it comes to furniture photography we make no exceptions. The idea of lugging...

Detail is Key The challenge of standing out against your competitors is one that plagues every industry and brand. And in this competitive market of brand development and advertising, attention to detail is the key to success. To push the boundaries of generic photography and elevate...

In order to stay at the top of your game, and remain relevant in your industry, most brands will consider a website redesign. And you should be too, to help increase traffic, target the right market and keep your audience on your site for a...

If you look at the world’s leading brands such as Apple or Microsoft, over time, they have in some way altered their company branding. Whether it is every two years or ten years, you can visibly see the progression from where they were and where they...

Is your eCommerce Valentines Day ready? $86 is the average amount that the typical Australian romantic spends on Valentines Day each year, and with the increasing popularity of digital channels to make these purchases, high-end visual communication is essential for your online sales! As the leaders in...