Photography and photo-retouching are important skills individuals should learn in today’s age of digital and visual communication. Especially in the case of business owners who need to incorporate high-quality photos into their business. There are a few common photography and retouching mistakes that you can’t...

Are you an Australian restaurant business looking to start providing online delivery services? Well, it may be time to consider investing in high-quality food photography. When it comes to the popular online food delivery apps such as UberEats, Menulog, and Doordash, most offer you the option...

Design Identity is a LGBT+ friendly photo studio, heavily involved in providing the Sydney LGBT+ community with a visual outlet for their stories and messages. Whether you are looking for unique product photos, or model photo shoots with positive and memorable experiences, you can find...

Black and white photography - or monochrome - is a unique, aesthetic approach to the art of photography. Despite being limited in colour, black and white photography can create interest through its various juxtaposing shades and engaging focus points. In some business circumstances, black and white...

This beautifully refined fashion brand came to our studio to help express the elegant features of the brand and sell their clothes online. Our team came together with the head photographer, carefully selecting a lavish hotel room and the model from an agency. These elements were...

After a fun-filled successful shoot as part of her brand ambassadorship with a major audio brand JBL, the lovely DJ Tigerlily returned to Design Identity to see our talented team again and continue to develop her own personal portfolio. One of a range of different looks...

Capture the detail of your products for an eCommerce platform like we have for David Jones. All stages of the photography process are completed in-house at our specialist studio where any product will be arranged in the most favourable lighting, placement and positioning. We photographed Myer's...

Design Identity Australia is a unique creative agency, specialising in fashion and E-Commerce photography. Whether it be product, commercial, flat lay or ghost mannequin photography, our work is what puts us at the forefront of this ever-changing industry. We can provide the unique edge that...

  This youthful and fresh campaign with this skincare company explored both styled product and model shoots. The light and neutral colour palette along with the touches of pinks, blues and purples add a sense of youthfulness and radiance to the overall results. The products colour palette...