All About Furniture Photography

Furniture photography is a specialised type of photography that focuses on capturing images of furniture and other furnishings. This type of photography is often used by businesses that sell furniture, or by individuals who want to showcase their own personal collections.

At Design Identity, our furniture photographers typically use a variety of techniques to capture the best possible shots of our subjects. These may include the use of different lighting, camera angles, and editing.

One of the most important factors in successful furniture photography is good lighting. In general, bright light tends to work best for capturing images of a solid color surface, like that of a chair or sofa. However, when photographing more detailed pieces with intricate designs or patterns, softer lighting may work better to prevent too many shadows or highlights from appearing in the image.

Another important factor in successful furniture photography is camera angles. Different angles can result in different effects, so it’s often a good idea to try out various angles when taking a series of shots and choose the best one afterward. The photographers at Design Identity have experience experimenting with different camera angles and have the know-how behind which best suits your product.

Editing is the final process that our furniture photographers undertake in order to create the perfect image for you. This may involve cropping, colour correction, or other adjustments. Our team will work with you to ensure that your vision for the final product is met.

Furniture photography is an important tool for businesses that sell furniture or want to showcase their own collections. By working with a professional furniture photographer, you can be sure that your products will be accurately and beautifully represented in photos.

Design Identity has a team of experienced furniture photographers who are ready to help you capture the perfect image of your furniture. Contact us today to learn more about our services.

We are Sydney’s experts who create high-quality content for advertisingonline model imagery, website design and development, graphic design and videography. For any enquiries, contact us on (02) 8339 0130 or email us at

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